Instagram Users Will Soon Have More Control on Content Shown on Their Feeds


Instagram is testing a Favorites feature, where users can add specific accounts where their posts will be prioritized to rank higher in users’ feeds.

How it works: users will be able to add accounts as “Favorites,” and those posts will be pushed at the top of users’ feed. This function gives users more control over the content they prefer to see and helps the platform’s algorithm to understand the interest of users more. The Favorites feature in the feed is similar to the Close Friend feature rolled out in Instagram Stories, where users can share personal stories to specific groups or individuals with priorities to their stories but this new feature is controlled by the ones who consume the content.

source: https://hypebeast.com/2021/9/instagram-favorites-feature-users-control-post-feed?utm_term=Autofeed&utm_campaign=facebook_post&utm_medium=social&utm_source=Facebook&fbclid=IwAR2zsKjaQu4eLQCUyQZY1h49Rafn1t5j0OB7Gzhc8EgUR5rNZZmjRnSNmZo#Echobox=1631690344


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